April 7, 2016

Hard Hitting Ad Campaign to Reduce Assaults on QLD Healthcare Staff

A $1.35 million advertising campaign has been launched in Queensland to stop attacks on paramedics and frontline health workers.

ABC News reports that Health Minister, Cameron Dick said last financial year more than 3,300 healthcare workers were physically assaulted.

The campaign, launched at the beginning of this month (April) includes a mix of advertising on social and digital media, television, billboards and posters at bus stops.

The maximum jail time for assaulting health workers was doubled to 14 years in 2014, however attacks have still increased. From June 2014 to June 2015 there was a 36 per cent rise in the number of health staff being kicked, hit and injured, data released by the Opposition LNP showed.

Opposition health spokesman Mark McArdle said he wanted the Government to go further and to trial body cameras for paramedics.

Clinical Assault Avoidance Training

Code Grey and Coce Black Training from Maybo

Is Code Grey the New Black? Positive Responses to Aggression and Challenging Behaviour for Hospital Staff  


Photo: ABC News - one of the posters being used in the campaign.